It is important for any business website to rank on the first page of Google. More than half of the people do not open other pages than the first page. SEO techniques are crucial for any website to grow its business. Right SEO techniques will get your website more search traffic. More search traffic more people viewing your site. More people viewing your site mean more conversion.
Here is the list of techniques that an SEO expert in India use to help you to increase traffic on your website-
1. SEO Audit on your website
SEO audit is a standard procedure followed by a website to increase their traffic. This gives an insight into your website. It helps to determine why you are not getting more traffic or no traffic at all. You can check the performance of every page and their overall rankings. SEO audit is best for increasing your website performance and search engine rankings.
An audit should be performed at the beginning of you’re a new project or quarter. There are many other aspects that audit can help you to improve like technical aspects of the website, analyse keywords and completion, etc.
2. Make your post more readable
You can find about everything on Google. If you want your post to be read by people then make it informative and easy to read. If people don’t find what they are looking for in your post then they won’t click your link to check out your website. To make your post more readable you can use following tips-
• Shorter paragraphs – using short paras is a great way to keep your reader focused on your content. Limit each paragraph to 4-5 sentences. You can also use one sentence in one paragraph.
• Give subheadings- Use subheadings in the post so that scanning the article becomes easier.
• Use bullets-Use bullets or numbering to expanding different points rather using one paragraph.
• Use images – Don’t overwhelm your reader by text only. Use relevant images and photos to explain your points.
3. SEO friendly website
A well-designed website can improve your ranking on search engine and overall traffic. An SEO friendly website includes responsive web design or mobile-friendly website, load time and high-quality content. A responsive website is a mobile friend i.e. it can fit into the browser of mobile devices.
A website should be fast ie it should have less load time. People will leave your website and move to another website if your site is slow. Lastly, the content is the king. High quality and unique content help you rank better. All three are included to makes a website SEO friendly.
Your content should be optimized for RankBrain. Google's third most important ranking factor is RankBrain. With RankBrain you can analyse your search results. It takes in the content of the page and how it is related to the keyword search.
Any affordable SEO services India uses the following techniques to increase the traffic of your site. It is important for any business to hire SEO expert in Delhi to maximise the potential of your business.